strategy

Consumer Demand Driven Factors for the Competitive Positioning of a Hospitality Business

An MBA dissertation exploring the evolution of marketing and the move towards Service Dominant Logic. A study took place to analyse modern consumer trends in hospitality, followed by comprehensive recommendations for competitive positioning as a result.


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Making Strategy for First Independent Finance

A short case study on how the Making Strategy method helped First Independent Finance become one of the UK's largest commercial credit brokers.


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Social Media Strategy

To analyse the existing (possibly disjointed) approach to social media of this £multi-million organisation and to formulate a new approach and the detailed processes that need to be followed.


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Marketing Strategy & Implementation for an Architectural Practice

This London based architectural practice require help with developing a marketing strategy to raise their profile.


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Business Consultant

Consultant supporting this international IT services provider on-site in Belarus over several months providing consultancy in relation to strategy, organisational development and international marketing.


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 UKCES – Support for NOS strategy (2010-2011)

Development and delivery of a series of workshops to Awarding Organisations and SSCs to support NOS strategy


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Staffordshire County Council

Senior OD Interim Manager responsible for design of the Council's Commissioning Cycle and detailed approach to commissioning. Also led OD interventions for all corporate directorates, provided OD support to all projects.


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Business transformation in a police force

Led a business transformation programme in a police force to deliver new strategy, structure, processes, and savings of £42m alongside a £128m PFI.


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Enhancing capability and performance improvement in the public sector

Working with local authority to develop leadership capability, strategic purpose, performance improvement and collaborative working practices


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Professional institution: strategy

Guided a large professioanl institution through four cycles of strategy development and implementation


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